They may regret it…you won’t.
Once upon a time the best NBA teams played team basketball. Auerbach’s Celtics, the Showtime Lakers, the Jordan Bulls, the Motor City Bad Boys—all had one thing in common: They won as a team.
Golden-era late 20th century professional basketball featured Russell and Bird and Magic and Jordan—superstars who took the focus off the fact that what they were who they really were— just one of five guys. Team guys. It’s ironic then that in the year 2016, on the cusp of Kobe Bryant’s retirement—his era, his generation, defined by a kind of me-first, personal branding and endorsement-heavy NBA, is being quickly mopped up like third-quarter flop sweat under the hoop.
The league has shown signs of wanting to return to team play during almost a two-decade run of your Kobes, your Garnetts, your AIs, your Vince Carters turning up on…
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